Globe GoSAKTO twice triumphant with 2 new awards
Globe Telecom's pioneering prepaid innovation GoSAKTO received back-to-back awards for impact and relevance to consumers as well as for communication creativity. Globe Prepaid GoSAKTO bagged a silver recognition under the Best New Product or Service of the Year category at the prestigious International Business Awards which is widely considered to be the world's premier business awards.
Moreover, the GoSAKTO communication campaign was also recognized at the Tanaw Awards by the Outdoor Advertising Association of the Philippines (OAAP) as Best in Creative Execution under the Billboard and Out-of-Home (OOH) category and Best in Innovation under Out-of-Home category for the mural execution in the University Belt area which used the first-ever electro-luminescent panel technology for OOH purposes.
"We are honored to receive back-to-back citations for GoSAKTO as we continue to empower our subscribers' digital lifestyles with an innovative service that lets them customize their prepaid promo based on their needs, lifestyle, and budget," said Issa Cabreira, VP for Globe Prepaid Business. "Globe Prepaid will continue to cater to the digital lifestyle of today's youth by driving prepaid innovation in the country with highly relevant and differentiated first-in-market offers like GoSakto.
Earlier this year, GoSAKTO took home a Gold Stevie at the first Asia Pacific Stevie Awards under the New Consumer Product of the Year (All Other Nations category) in recognition of the user interface it provides through which customers can create thousands of possible promo bundles via a step-by-step creation process.
GoSAKTO also received the Best Network-based Solution for Serving Customers Award in the Best Mobile Service category at the 19th Annual Global Mobile Awards by the GSM Association (GSMA) in Barcelona, Spain for introducing innovative pricing features to the prepaid market that have previously been confined to postpaid – giving many more customers the ability to personalize their services and tailor them to their needs.
This quarter, Globe brings even more innovation to beef up its product portfolio by expanding GoSakto, allowing Globe Prepaid customers to personalize their call, text, and surfing promos across 1, 2, 3, 7, 15, and even 30-day validities, where they can also select the type and number of call minutes and texts they need and adjust the MBs of mobile surfing the way they want to.
To top it all off, prepaid customers can enjoy GoSAKTO's newest and most exciting feature which allows subscribers to choose the sites or apps they separately or in addition to their promo bundle. The sites and apps available form a wide selection, from favorites like Facebook, Instagram, Twitter, and Viber to new ones in Spotify, YouTube, and Sulit-OLX. Subscribers can register via many different platforms such as the easy-to-use menu on *143#, the Globe Portal, Facebook, and the new GoSakto App that's available on Android and iOS.
To know more about GoSakto, visit www.globe.com.ph/gosakto.
No comments: