Over 200,000 online viewers tuned in as Ben&Ben, Smart light up Manila skies in special drone show
Last February 28, more than 200,000 online viewers were glued to Ben&Ben's and Smart’s official Facebook accounts to witness 100 aerial drones dominate the skies of Metro Manila in a rare musical display made possible by Smart and Ben & Ben.
A one-of-a-kind musical display called “The Inevitable Drone Show” held at the Burnham Green in Rizal Park, Manila, Smart and award-winning folk pop OPM band Ben&Ben collaborated for an unexpected visual treat. This online event also capped the weekend when Smart released the sequel to Hyun Bin and Son Ye Jin’s latest TVC.
Ben&Ben’s “Inevitable,” which is also the theme song of the latest campaign starring Hyun Bin and Son Ye Jin, inspired Smart subscribers who were able to watch the spectacle online.
“No matter how hard life can hit us, [we just have] to really just keep being real, keep being true, keep being good people, and take things one day at a time because the good things are inevitable. I think that’s what we wanted to share—the message of the song,” says Ben&Ben lead vocalist Paolo Benjamin during a recent press conference.
“The first and probably the most immediate reason why we accepted this project is because it merges different forms of art with technology to create a one-of-a-kind experience for our audience. Some of us have experienced drone shows before, but only set to pre-existing songs and records. The opportunity to actually score and record the music and live performance to one such show was something we could just not pass up on,” he added.
Nothing but love from BinJin, Ben & Ben fans
Those who tuned in and fell in love all over again with the song “Inevitable” last Sunday at 7pm. The light show powered by 100 drones was the perfect representation of Ben & Ben supporters called Liwanags. The fact that drones lit the darkness of night had fans of the band pointing out this meaningful event for them. To the BinJin fans, it was the perfect gift to their perfect couple – A Filipino song powered by technology made possible by the creativity of Filipinos.
Facebook user Jasmine Reyes exclaimed, “Hala! Ang satisfying ng drone show! Thank you, Smart!” in the comments section while entertainment columnist Danny Vibas who also watched the live visual display said, “Boy what a drone show! Amazing!”
Hearts and sunflower emojis also dominated the comments section with most of the viewers ecstatic over hearing the song live and seeing the “magic” of synchronized drones happening right before their very eyes.
This is the kind of spell BinJin does as social media went wild the day Smart released the new Hyun Bin and Son Ye Jin TVC last February 14. The hashtag #InSmartWeTrust has had a life on its own as posts requesting and begging for a joint commercial film featuring the former Crash Landing On You stars poured in for months leading to the February launch.
Smart had to make things happen and it was definitely worth the wait for Filipino fans and smart subscribers who are self-confessed #BinJinForSmart supporters.
Twitter replies to posts of Smart SVP and Head of Consumer Wireless Business Jane J. Basas only yielded much love in replies. Twitter user @daffodilyet did not hold back by saying, “Forever grateful to @livesmart and to you Ma’am @JJBasas for making #BinJin as your Smart endorsers. More power and success to your Smart5G [and] Signature campaigns. We love you!”
For @binjinhyunson, Smart’s new campaign means so much more: “Kamsahamnida, Ninang J! You did more than that! Thank you, team Smart! You are indeed SIMPLY AMAZING. You made us all from BINJIN NATION swoon, kilig, laugh, die, and live again! May the BinJin love be with us always.”
On Facebook, @HyunBin Philippine Fanpage commented, “Smart never fails to give us a high class commercial. It always goes with the elegance and style of Hyun Bin and Son Ye Jin. Now that’s what we call, Smart Signature!”
Still, other supporters are just simply overwhelmed. “I’m cryring! I love them sooo much! Thank you, Smart,” posted Queenie Grace. While Monica Zhuo said, “Thank you, Smart! I love the commercial and the BTS video!”
Check out Smart Communications’ Facebook Page for the highlights of this event.
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