GCash, Nestlé, and Great Deals launch DigiTindahan

The Philippines' number one finance super app GCash and the largest global food company Nestlé have launched DigiTindahan on GLife powered by leading e-distributor Great Deals as its main aggregator.

From left: Neil Trinidad, GCash Chief Marketing Officer; Kais Marzouki, Nestle Philippines Chairman and CEO; Steve Sy Founder and Chief Executive Officer at Great Deals E-Commerce Corp.

With this partnership, shopping for snacks, cooking essentials, beverages, confectionery, cereals, and more can now be done with just a few taps on user’s smartphone.

A ceremonial agreement signing was held recently at the Nestlé office in Rockwell, Makati, that will make it possible for consumers to order Nestlé products and have these delivered straight to their homes. Orders can be placed through the Barangay Nestlé DigiTindahan which will be available on the GLife section of the GCash app.

“This partnership with Nestlé is a true testament to our relentless efforts in helping build inclusive communities across the country that have access to relevant financial services” said G-Xchange Inc. chief marketing officer Neil Trinidad.

Aside from its convenience, the new DigiTindahan feature also offers exclusive deals and personalized orders with subscriptions to build their own bundles.

“As the Kasambuhay of Filipino families, we strive to make our products even more accessible to our consumers nationwide. We are thankful to GCash for making this happen. With this partnership, Nestlé products like BEAR BRAND, MILO, NESCAFÉ and MAGGI are now more accessible to our consumers”, said Nestlé Philippines chairman and CEO Kais Marzouki.  

“This partnership will enable more consumers to access Nestlé products through cashless transactions and efficient fulfillment with the Nestlé Digitindahan. Our promise is to help Nestlé via our dynamic enablement and fulfillment service,” added Jace Susara, General Manager and Executive Director of Great Deals E-Commerce Corporation.

Also present to witness the signing event were GCash vice president and Head of Commercial Sales and Operations Luigi Reyes, AVP and Head of Enterprise Macky Limgenco, Industry Head for Distribution Louella De Leon, and Account Manager Melvin Manalo.

Aside from bringing convenience, Barangay Nestlé DigiTindahan also offers Free Shipping without minimum spend exclusively on GLife starting August 8, 2023.

As the first DigiTindahan for mobile wallets, the partnership opens up exciting offers to millions of GCash users, making daily essentials available literally at the tip of every Filipino’s fingers.

For more information, visit https://www.gcash.com