Samsung seals partnership with BillEase to offer flexible, card-free payment plans for Filipinos
In a strategic collaboration aimed at reshaping the future of retail finance, global tech leader Samsung announced partnership with BillEase, a top-rated consumer finance app in the Philippines.
Samsung's online shop now features seamless integration with BillEase's advanced fintech solutions, powered by OpenFabric, an integration middleware for faster merchant acceptance. Shoppers can choose from a range of BillEase’s cardless installment options at checkout, including the Pay Later feature which allows payments to be deferred for 10 or 20 days. For modest purchases, customers can Pay in 4 easy installments, and for larger ticket items, the Pay Monthly scheme allows spreading payments over 3 to 12 months with low-interest rates from 0% to 3.49% - the most competitive in the country.
“BillEase remains committed to providing consumers with simple and transparent financial solutions,” stated Kurt Molina, Head of Merchant Products at BillEase. “We’re excited to leverage our financial solutions and business model in collaboration with Samsung to democratize access to the latest high-quality tech products."
Noel Estacio, Head of Online Business for Samsung Electronics Philippines, highlighted the importance of the partnership. "Our goal is always for more Filipinos to enjoy Samsung technology, and flexible financing options is a way to achieve that – especially since we are celebrating 25 years of Samsung in the Philippines this year. By offering a variety of payment plans, this collaboration provides Filipinos with the freedom to choose a payment option that best fits their budget and lifestyle.”
Meanwhile, Soma Ramasamy, CEO and co-founder of OpenFabric, shared that at OpenFabric “we ensure that Payment Methods like BillEase and merchants like Samsung can get the simplest and fastest integration possible, and focus their energies on driving consumer purchases.. Through this integration, Samsung customers will benefit from being able to pay with BillEase, a leader in BNPL payments in the Philippines.”
The integration of BillEase's Buy Now Pay Later (BNPL) option to Samsung's online store paves the way for an inclusive market where cutting-edge technology is accessible to more people.
According to researchandmarkets.com, the utilization of BNPL payment methods in the Philippines is projected to experience a consistent increase. The findings indicate a compound annual growth rate of 50.9% from 2022 to 2028.
No comments: